TY - GEN
T1 - Web pages of small and medium sized manufacturing companies in Tokyo and their global business needs
AU - Yamazaki, Atsuko K.
PY - 2011/12/20
Y1 - 2011/12/20
N2 - Due to the rapid globalization of the manufacturing industries, the importance of an international company webpage has been increasing for Small and Medium sized Manufacturing companies (SMEs) in Japan. The author conducted a survey on the corporate web pages of SMEs in Ota City, Tokyo to see if the percentage of SMEs having their web pages in foreign languages has changed since 2007. The percentage of SMEs having a foreign language web page was larger in 2010 than the percentage found by a similar survey in 2007, and the number of web pages in English or Chinese had also increased. A result of this study shows that five percent of the SMEs which had their corporate websites only in Japanese in 2007 were put out of business or merged with other corporations, while none of the SMEs having a corporate web page in a foreign language did.
AB - Due to the rapid globalization of the manufacturing industries, the importance of an international company webpage has been increasing for Small and Medium sized Manufacturing companies (SMEs) in Japan. The author conducted a survey on the corporate web pages of SMEs in Ota City, Tokyo to see if the percentage of SMEs having their web pages in foreign languages has changed since 2007. The percentage of SMEs having a foreign language web page was larger in 2010 than the percentage found by a similar survey in 2007, and the number of web pages in English or Chinese had also increased. A result of this study shows that five percent of the SMEs which had their corporate websites only in Japanese in 2007 were put out of business or merged with other corporations, while none of the SMEs having a corporate web page in a foreign language did.
UR - http://www.scopus.com/inward/record.url?scp=83455244939&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=83455244939&partnerID=8YFLogxK
U2 - 10.1109/IPCC.2011.6087241
DO - 10.1109/IPCC.2011.6087241
M3 - Conference contribution
AN - SCOPUS:83455244939
SN - 9781612847801
T3 - IEEE International Professional Communication Conference
BT - 2011 IEEE International Professional Communication Conference, IPCC 2011
T2 - 2011 IEEE International Professional Communication Conference, IPCC 2011
Y2 - 17 October 2011 through 19 October 2011
ER -